Vancouver photographer Evaan Kheraj approached Total Graphics to help print his portfolio. He needed something memorable yet cost-effective, while showcasing his work in the best light possible.
A book was created using the high-quality capabilities of our HP Indigo press. This approach was not a mass campaign - the idea was to give Evaan the opportunity to open a dialogue with key individuals - art directors, magazine editors, etc. by presenting them with a memorable "leave behind" book.
The ability to showcase more than one piece of work - not limited by format - has created a great opportunity to build relationships with the key individuals and elaborate on the work. Other photographers have since approached Total Graphics to print similar books for their work.